Whilst in agreement that fish stocks need careful management, and species such as Cod need stricter catch limits applied to allow recovery. I really don't think that this is the way to go about it. It seems that every week I see a new PETA campaign launched with the now usual heavy handed bias and lack of tact. My personal favourite being the 'Cooking Mama Kills Animals' flash game late last year. The sad thing is that on me personally this completely backfired as I viewed as a surreally humorous game.

Peta do not have the best public image, and I read too many stories about them going on the attack whilst having their facts wrong leading to some high profile retractions. The message and the points they try to make are lost because many people simply do not trust them as an organisation.

These are important issues. But I would suggest becoming involved with more respected organisatons such as the RSPA or the National Geographic Society. Organisations that complete important work in these fields, but do not feel the need for media grabbing publicity stunts.

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